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Showing posts with label Midnight Ink. Show all posts
Showing posts with label Midnight Ink. Show all posts

Saturday, October 12, 2013

Where Are the Paper Versions of the Kiki Books?


Last April, my longstanding publisher Midnight Ink decided to discontinue the Kiki Lowenstein Mystery Series.

So I am now self-publishing the Kiki Lowenstein Mystery Series. I had self-published other books years ago, so this is will be fine…eventually…although there have been many changes since I founded “Spot On Publishing.”

I had already mastered the mechanism for putting short stories up on Amazon. They’ve made it very, very easy, bless them! The folks at Amazon have been simply terrific to work with. And financially, it’s been an absolute godsend.

I now have an assistant, Sally, and she’s working to get the books printed on paper. We hope to announce that we’ve conquered this new technology very shortly!

However, as you might imagine, you can’t give away a book on paper for FREE. There are costs involved—paper, ink, printing, shipping, storage, and mail, not to include insurance, bookkeeping, boxing up, and fulfillment. So to keep the series alive, to keep readers interested while we work out the details of print publication, I’m releasing new books as epublications. Frankly, we’re also hoping that by releasing the epublications and giving them away for free, we can actually grow the number of Kiki fans!

In the long run, I think I’ll be able to satisfy my readers and their interest in Kiki. Since I’ll be in charge of my own covers, my editing, pricing, and release dates, I can do as I wish. Since I’m a bit of a control freak, I like that!

But as my assistant reminds me, “Rome wasn’t built in a day.”

This year I’ve written countless short stories and four books. (Yes, you read that right--FOUR.) Most authors write one a year. So, we’re working hard…

But evidently, not hard – or fast!—enough.

Please bear with us!

j

Monday, October 11, 2010

Bouchercon by the Bay

I'll be appearing at the Midnight Ink Booth from 12:30 to 1:30 on Saturday, and in the craft rooms with my friend Angela Daniels from Fiskars at 11:30 and 4:30. On Friday night, I'll be doing a signing at the crop at Scrapbook Territories in Berkeley, CA.

If you've never been to a large conference before, or even if you have, these are great tips from Sunny Frazier.


**

Wear comfortable shoes, clothes that travel, and layer clothes.

Be ready to exchange business cards and have plenty handy.

Ask people to attend your panel as you chat them up. They will love the fact you've asked them to come! You get to sign books afterward.

Plant a few copies of your book in the give-away section. This assures you of a few people in your signing line.

Bring a camera, take lots of photos for your website. Pose with the big names. When people ask to pose with you for their website, comply.

Don't try to hit a panel every hour. You will exhaust yourself and you'll hurt from sitting so much.

Get to the humor panel early. It fills up fast. Same with the bar.

Don't spend all your time bonding with the guys. Women are the ones who buy books.

Always be on your best behavior--especially in the elevator.

Stare at people's chest and read their nametags. It's the only time this practice is acceptable.

Rest. It will seem like the longest long weekend of your life. Slip upstairs and crash for a bit during the day. Stay hydrated.

Bring something "nice" to wear to the banquet. Most of the time dress is casual. This is California, but it IS San Francisco.

Find the hospitality room immediately. See what they have up there to munch on. Sometimes this is the only time you get to eat.

Scope out the entire conference set up ahead of time. Study the conference book and try to memorize faces in the book and a bit about each author. I start weeks ahead using the names listed online.

Smile until your cheeks hurt. You'll feel like you're running for Miss America.

Most of all, enjoy the experience. It's the BIG one!

See you there,
Sunny Frazier
http://www.sunnyfrazier.com/

Tuesday, June 29, 2010

Back from GASC and ALA

Wow, what a fun-filled, exciting weekend I had!

It started with a class on journaling at ScrapbooksPlus! in Chantilly on Wednesday night. (Yeah, I know that's not the weekend, but my weekends start early.) We had so much fun that Debbie Chabot has invited me back to teach journaling again. We've also scheduled a second dinner mystery theatre event for Saturday, September 11. So stay tuned for all the details because if you're in driving distance you'll want to attend, and last time this sold out fast!

Thursday my friend Becky Hutchison and I hauled bookmarks and cards and books to the American Library Association show floor at the Washington Convention Center. Becky is just one of the nicest people around. And smart? Shoot. She's an anthropologist, which is a career I would have enjoyed.

Then Friday began the Great American Scrapbook Convention in Chantilly. Scrapbookers are a riot. Here's a photo of one wearing a hilarious tee shirt. (If this is you, please tell me!)




One of the wonderful parts of attending such a convention is meeting talented people. Looking at the card below, I think you'll agree that Peggy Potter has talent to spare. It's a fabulous shaker card, and Peggy has me itching to make a few shaker cards of my own.




Of course, you can't attend a scrapbook convention without help from your peeps. Here I am with Esther and Susie from ScrapbooksPlus! Along with Louise, Erin, Christy, Deborah, my son Michael and my husband David, we met a lot of Kiki Lowenstein fans on Friday and Saturday. These cute "Kiki Lowenstein Fan Club" tees are available through ScrapbooksPlus! Call them at 703-263-9503 to order yours. You can also order signed copies of all my books from ScrapbooksPlus! They'll mail them to your door.




Up again early on Sunday to attend the American Library Association convention. Becky took this photo of me being a famous author. Yeah, my life is never dull. They don't tell you when you write your books that you'll also get to haul them around. Here I am at the Sisters in Crime booth huntin for a box of Cut, Crop & Die copies to sign.




Of course, since ALA is a gathering of librarians, you'd expect to meet lots of celebrities. Here I am with "The Cat in the Hat." Wow. I've always wanted to meet him. I like his style.





Just when I thought life couldn't get more exciting, I also met...Joanna Campbell. That's right. This gorgeous young lady shares my first name and maiden name. She saw my name on the program and came over to the Midnight Ink booth to meet me.

Okay, on Monday I slept late and read a book. (I deserved a day off, don't you think?) And today I'm going through all the stuff I collected, all the books we didn't sell, and all the requests for more information.
It was a super, super weekend. Don't you wish you were there with me?

Monday, December 21, 2009

Book Excerpt from PHOTO, SNAP, SHOT


Book Excerpt from
Photo, Snap, Shot:
A Kiki Lowenstein Scrap-N-Craft Mystery


By Joanna Campbell Slan

Photo, Snap, Shot
is now available for pre-ordering at Amazon.com Release date is May 2010, so why not order it now and surprise yourself?

It’s the 3rd book in the Kiki Lowenstein Mystery Series. Paper, Scissors, Death is the 1st and Cut, Crop & Die is the 2nd.



Chapter 1

“Anya is all right now,” said my daughter’s advisor, “but you need to come pick her up…please. Immediately.”

Three phrases guaranteed to panic any mother: 1.) The babysitter called and there’s a problem. 2.) There’s something on the back of your skirt. 3.) Your child is all right now.
If Anya was all right now, what on earth had happened earlier?
“Whoa. What’s up? Is Anya okay?” I spoke as I waved my keys at my boss, Dodie Goldfader, who owns Time in a Bottle, St. Louis’s premier scrapbook store.
“Ye—es.” The advisor hesitated. “Anya’s okay. But…she found a body.”
My world came to a skidding halt. I froze in the middle of the store and yelled, “She found a WHAT?”
“A body. A corpse. Uh, someone died. Was killed. In the balcony of the Delacroix Theatre here at school. Could you come get her?”
I smacked my cell phone closed and ran, sprinted really, through our stockroom, doing high hurdle jumps over boxes of scrapbook supplies. My co-worker Bama followed me with her eyes.
I heard Dodie calling behind me, “Do you need me to drive?”
Bama yelled, “Kiki? You all right?”
Gracie, my harlequin Great Dane, jumped to her feet and yodeled as I ran past.
But I didn’t pause for a second.
My daughter needed me. Twelve-year-old girls should not be stumbling over dead bodies.

Chapter 2


Okay, I said to myself, calm down. Anya is fine now, I repeated under my breath. I flipped on the radio to hear the dulcet tones of the local NPR broadcaster announcing the next program. If they weren’t breaking in with a news bulletin, it couldn’t be a crisis. Or could it?
I had this sneaking suspicion something was rotten at CALA, Charles and Anne Lindbergh Academy, the hoity-toity private school my mother-in-law Sheila shells out big bucks for my daughter to attend. CALA is the educational stomping ground of the veddy, veddy rich here in St. Louis. I bet there was no news about a death at the school because the “powers that be” had decided to keep this quiet. You can do that—at least for a short time--when you occupy the top rung of the food chain.
Taking a corner with my ancient red BMW, I thanked the good lord for its superior handling ability. The car was too old to have Blue Book value, which was exactly why I’d hung onto it after my husband met his untimely demise and I’d been plunged into poverty. I did a couple more two-wheel screeching turns, ran a couple of orange lights (that’s when yellow turns red on you), slipped between two parked police cars, and slid into a parking spot near the portico that marked the Upper School Office of the school.
On my way in, I stepped on the school seal.
I was supposed to bend down and kiss it.
Uh, no.
My Keds gripped the marble of the hallowed halls as I barreled past the dean’s office. A tight knot of crime scene investigators carried cameras and miniature yellow cones with numbers on them. And yeah, I heard them yell at me to stop, but what did I care? I needed to find my daughter. So I ran through the open double doors of the balcony and didn’t give one moment’s thought to the crowd on my heels. Nor did I stop when I saw the yellow crime tape. Instead, I did a hurdler’s jump right over the top of the plastic barrier. Out of the corner of my eyes I noticed the expression on the nearest cop’s face. He was impressed.
As well he should be. I’d cleared the tape in one and not broken stride. I’m not naturally athletic, but because I was concerned about my child, I was super-charged. So, I came down on the other side of the barrier and didn’t miss a step. I took two long strides into the balcony and nearly stumbled over the medical examiner and an assistant. (I recognized the M.E. from pictures in the paper.) They were carefully flipping a corpse onto its back.
The expression on Sissy Gilchrist’s face was one of pure surprise. I probably looked pretty shocked myself. The difference was I’d get over it, and Sissy wouldn’t, seeing as how she was dead.
“Who are you?” The M.E. glared at me. “This is a crime scene. Get her out of here.” She gestured angrily to a cop who now had me by the forearm. His grip hurt.
“My daughter…” I sputtered. “My child found…her.” And I pointed to the dead woman on the white sheet. “The school called. I’m Kiki Lowenstein. Anya’s mother.”
The cop pulled me away. “Your daughter’s fine. We have her in an office.”
But before I turned away, I got a good look at Sissy…or her remains. The back of her head was a pulpy, bloody mess. Atop her long blonde hair sat a crown of carmine. Moving her body had created an uneven streak of red which bore a strong resemblance to Picasso paint stroke.
The cop led me toward the hallway. “Ma’am, you need to come with me.”
“Right,” I murmured. A wave of dizziness hit me suddenly, and I felt a little sick. Then came a thought: “Someone killed my husband last year. And he’s still on the loose. Are you sure my daughter’s okay?”
“She’s fine.” A familiar voice answered. I stepped away from the cop who was towing me along and stared up into the eyes of Detective Chad Detweiler.
He sighed and rubbed his chin. His Heineken bottle green eyes with their gold flecks regarded me sadly. “I got here immediately after they called. I’ve been talking with her. She’s shook up, but she’s okay.”
I nodded. Detweiler and I stood there. Motionless. Silent. Industry continued around us, with investigators marking spots, taking photos, making notes. We were two rocks in a creek, dividing the flowing water.
I hadn’t seen him in months. In fact, I’d purposely avoided him. I’d dodged his phone calls and torn up his letters. I’d fallen in love with him after he investigated my husband’s murder. He’d been a frequent visitor to my home, a friend to Anya, and very nearly something more to me. But when I discovered he was married, that was it. The end. C’est fini. Cut!
But here’s the truth: I was glad, really glad, that he’d come to my daughter’s rescue. There was no one else on earth who could have handled this situation better than he. Of that I was sure.
Now I was certain Anya was safe. At least temporarily.
“Where’s Anya?”
“She’s in the middle school nurse’s office.”
“What happened?” I asked.
He took my elbow and guided me down the halls. “Two girls—Anya and Matilda Earhart--were in the hall on their way to class. Coming back from a session in the library. They are working on a project together. They heard a scream. They ran into the balcony area and found the nurse, Thelma Selsner, bent over the deceased.”
“Sissy Gilchrist.”
“You know her?”
I gave a so-so wiggle-waggle of my hand. My fingers shook a little.
“The girls immediately went for help.”
“Why was Nurse Selsner in the balcony? Did she hear or see something?” As I spoke, my stomach flipped over. I had a delayed response to seeing a body. “Uh, excuse me,” I said and did a fast trot down the hall and around the corner to a ladies room, all the while praying I’d make it in time. Which I did.
When I returned, Detweiler acted like nothing happened. He handed me a Diet Coke. “They were out of Diet Dr Pepper.”
He’d remembered!
I sipped the spicy blend gratefully and tugged at my blouse self-consciously. Over the summer, I’d embarked on an ambitious plan to forget Detweiler. I called it my “eat my way to nirvana” scheme. The plan including eating everything and anything that wasn’t nailed down. (I did draw the line at dog yummies. Gracie, my Great Dane, had kept a worried eye on me.) I wasn’t a “Rats, I ate an entire carton of ice cream” type of girl. I was more of a “Gee, I started at the top shelf of the refrigerator and ate my way through to the chiller drawer” sort of snarfing fool.
Twice I’d made myself physically sick by overeating. Once I’d had food poisoning. But those were minor inconveniences. Mainly, I just kept chewing and swallowing. And now all my clothes were too tight. I bet I looked like a sausage ready to split its casing.
Ugh.
“Mrs. Selsner heard voices from the theatre. She’s the Upper School Nurse. Her office is kitty-corner from the balcony. She wondered what was up and decided to check things out.” Detweiler sighed. He wiped his face. A crease was forming between his eyes. It would be one of many.
“When the nurse screamed, the girls had just left the restroom and were in the hallway right outside the theatre. The kids ran in to see what was happening.”
That was all the police had. No one had seen Sissy go into the balcony. It was supposed to stay locked unless there was a program.
No one had seen anyone leave the balcony. There were no bloody footprints to follow—and none on the carpet. At least, not prints obvious to the naked eye. Now the crime scene folks would be busy charting, gridding, photographing and examining the area, but unlike forensic teams on television, the fruits of their work would take weeks, even months.
“The girls didn’t see much. Just Mrs. Selsner screaming and bent over someone.” Detweiler had read my mind. “Maybe some blood spatter on the carpet.”
Thank heavens for small favors.
No one suspicious had been reported by the teachers. Or the janitorial staff. Or the administration. The murderer had somehow blended into our tight St. John’s Knits community.
What would happen next? How would the school respond? What would CALA do?
“How did she die?”
He shrugged. “Too early to tell.”
I reached past him for the handle of the Middle School Nurse’s Office. “It was murder, wasn’t it?
And the killer is running loose, right?”
He nodded.
Through some superhuman effort, I managed to keep myself from falling into his arms and sobbing.
Oh, but I wanted to.
I did not need this. Anya and I had been through so much with the murder of her father, the burglarizing of our home, and the ongoing threats from the person who had master-minded my husband’s death. We’d recently moved. It had taken us all summer to “normalize.” And we’d turned our backs on Detweiler after I’d discovered he was married—a “small” fact he’d neglected to mention although he’d been a frequent visitor to our home and my fantasies.
Okay, it was good that he’d been here for Anya. But it was bad for ME that he’d shown up. I wasn’t about to let down my guard. Not when it had taken me all summer to put him out of my mind.
Right. Who was I fooling?

—30—

Photo, Snap, Shot (release May 2010) is now available for pre-ordering from Amazon. Go to: http://www.amazon.com/Photo-Snap-Shot-Lowenstein-Scrap-N-Craft/dp/0738719765/ref=sr_1_6?ie=UTF8&s=books&qid=1261193377&sr=8-6


Photo, Snap, Shot: A Kiki Lowenstein Scrap-N-Craft Mystery
by Joanna Campbell Slan © 2009. Midnight Ink, an imprint of Llewellyn Publications, 2143 Wooddale Drive, Woodbury, MN 55125. Used with permission and the best wishes of the publisher.

Thursday, March 26, 2009

Do You Judge a Book by Its Cover?

I sure do.

When my acquiring editor Barbara Moore asked me for cover input, I said, "Please tell the artist to go look around in Archivers. I know there's one close to your office. He'll get a strong sense of what's au courant in scrapbooking. I'd really like my book to be a true reflection of the craft. It's very artsy these days."

I guess Kevin Brown did exactly that because the cover on Paper, Scissors, Death is sublime. Honestly, Kevin could win any scrapbook design contest with his work, don't you think? I've also had booksellers tell me that they appreciate the high quality of my book. The feel of the paper is rich, not cheap. The cover stock is a great weight. The type is easy to read. As one bookseller friend said, "It enhances the reading experience."

I think that the cover of Cut, Crop & Die is just as gorgeous and eye-catching as the first cover Kevin produced. It's a real joy to hand someone a copy of my books and watch the reaction.

Do I judge a book by its cover? You bet I do. How about you?

Liz Zelvin has posted a plethora of covers from the 2008 crop of books at the Poe's Deadly Daughters blog. Check it out at

http://tinyurl.com/coz3p4

Thursday, October 23, 2008

Building a Platform

"I've been frantically researching what it means to build an author's platform, what appears to be the key factor in breaking into the market these days...I'm starting to think publicly about my writing instead of privately."

That's from an email I recently received.

What is a platform?

It's the audience an author can bring to his or her work.

Now, some folks might argue with me about that definition--in fact, one woman did at Love Is Murder last year--but that's the best one I can devise, and it dovetailes my personal experience.

Let's break it down...

1. Why does that matter? Because every publisher has a limited and finite set of resources for promoting any book. So...if you already have an audience, the publisher knows a.) you have established yourself as a public person b.) you KNOW how to establish yourself as a public person c.) they don't have to do all the heavy lifting.

Quickly, why should a publisher care if you are a public persona rather than a private one? Probably because the publisher hopes to sell books. If you are comfortable in public settings, if you are willing to put yourself "out there," if you are socially adept, if you understand that being a public persona means being "on" even when you don't want to be "on," then you can handle the demands of being a public persona--and think about it, who would be a better bet to sell books? Someone who goes to a conference and sits on the edge of her bed clipping her toenails? Or someone who gets out there and makes friends? Duh. (You laugh, but the first activity was reported to me by a roomie of a would-be author. The would-be author said, "I don't like meeting people I don't know." Then why on earth spend the $$$ to go to a conference? Hello?)

2. How do you establish a platform? There are a million-zillion ways. Usually it starts with becoming a known expert or spokesperson in a topic. That means you might a.) give interviews to the media including bloggers b.) write articles c.) give presentations or teach a class d.) head up an organization.

3. What media can a person use to establish a platform? Of course, the one most young people will immediately consider is social networking. But here's an important question, "Just because all those people are your friend in Facebook, does it automatically translate that they will BUY your book?" The answer is MAYBE. Only time can tell, and you probably can't. That doesn't mean I'm discounting social networking, it simply means think hard about the network you are attracting.

4. How else can a person establish a platform? Here are some ways: a.) head up a group of like minds b.) start a blog or guest post on other people's blogs c.) write articles d.) write letters to the editor or comments on prominent bloggers' blogs e.) publish a book or ebook that's authoritative f.) start a special holiday like John Riddle did with his I Love to Write Day (brilliant idea!) g.) make industry contacts--which might mean going to trade shows or helping out at a booth h.) start a newsletter or electronic magazine (ezine) i.) write a column for a newspaper j.) give speeches k.) give talks on a subject l.) get quoted by other experts m.) do booksignings n.) meet booksellers o.) make friends with prominent people in your industry (not just contacts, but friends!) p.) serve on boards q.) closely related to "p.)" is volunteer.

Basically, we're back to the old idea of networking. Yes, it's simply good old networking dressed up in a fancy tuxedo.

But it works.

I came to Midnight Ink with a platform. Acquiring Editor Barbara Moore knew that. But since then, I've worked hard to build and extend that platform. Because platforms sell books. If you doubt that, check out Joe Konrath. He's a whiz at building his platform. I've seen him in action.

Monday, August 18, 2008

Marketing Lessons from Girl Scouting

Remember Girl Scouts? Thinking back on it, I believe that Juliette Gordon Lowe was actually creating a marketing organization, designed to promote the idea of good self-esteem to young women. She was a remarkable woman, and obviously a smart (Girl Scout) cookie.

Let's rethink some of the precepts:

1. Make new friends but keep the old. Okay, you never know what you'll learn from a pal. I just received an email from Jess Lourey telling me that my pre-release book Paper, Scissors, Death is beating out some releases on Amazon. I didn't know that! I don't know how to surface that info, but Jess does. That's just one tiny example of how friends can help us with this gnarled world of promotion. Secondly, she noted I didn't have my book tour on my website. Gosh, I hadn't thought of that! Now I'll hop right on it! (The tour info is on the Midnight Ink site and on http://www.booktour.com/ But that's not enough.)

2. Do a good turn daily. Each day when my google alerts pull up scrapbooking posts, I try to email at least one of the blogs and pass along an honest compliment. Will that help me? Who knows? I just know I feel good afterwards, and maybe I'm spreading a little goodwill. Of course, I sign the posts with "Joanna Campbell Slan, author of Paper, Scissors, Death: A Kiki Lowenstein Scrap-and-Craft Mystery."

3. Be prepared. I try to bring bookmarks and business cards (with my book cover) with me wherever I go. In fact, I had this great idea: I'm going to ask my local branch of the public library if I can slip a bookmark inside other craft cozies. I bet they'll say "yes," because they want to keep books pristine and recommend them. This will do both. Slipping them inside is smarter than putting them on the counter.

4. Help other people every day, especially those at home. Well, that's an easy one to overlook, isn't it? My sisters Jane and Margaret would both willingly help me, if they knew how. So it came as a surprise to all of us when I started asking questions: Do you know any mystery readers? Have any friends in book clubs? Turns out that Margaret's school has a book club. I gave her an excerpt booklet and bookmarks to give the to organizer. Jane is an online whiz, so I've asked her to help me when I get my Facebook site going.

5. Don't be afraid to ask for help. I remember something I learned years ago when I was getting my minor in psychology. When you ask a person to do a favor for you, if they didn't like you before, they will after they are asked. You see, we can't hold two competing ideas comfortably. So, the "favor granter "will decide to like the "favor asker " or feel unsettled. I'm telling myself to buck up. To ask people for help when I think they can. A "no" never hurt anyone. I can take it! Especially when the "yes" answers feel so good.

And I plan to wear a lot of green, highlighted by a great big Brownie smile.

PS Like these? I'll be posting the first in a list of ideas I've used to promote Paper, Scissors, Death on the Midnight Ink blog http://midnightwriters.blogspot.com/ on August 21.